Frankie Essex models a pink swimsuit on Mexico beach

Frankie Essex models a pink swimsuit on Mexico beach as Tulum is branded ‘the new Dubai for influencers’ following the UAE’s travel ban

She’s currently away in Tulum, Mexico, along with her cousin and TOWIE co-star Chloe Sims for ‘work purposes.’ 

And Frankie Essex was seen beaming as she ran along the beach at the sunny hotspot wearing a pink floral swimsuit under a white skirt. 

With the sun beating down on her, Frankie looked as though she didn’t have a care in the world as she topped up her tan. 

Working: Frankie Essex modelled a pink swimsuit on the beach in Mexico on Monday as Tulum was branded ‘the new Duba’ for influencers’ following the UAE’s travel ban

Sunshine day: Frankie was seen beaming as she ran along the water’s edge in the sunshine 

The outing comes after the cousins were both seen partying up a storm in local hotspot Bagatelle on Saturday. 

Chloe told her followers had jetted to Mexico but because she had been presented with a work trip she ‘couldn’t turn down’.

The mother-of-one took to Instagram and shared a series of bikini photos of herself after landing in celebrity hot spot Tulum. 

Worlds apart: Stars have been continuing to flaunt their 'essential work' trips while millions of Brits languish in never-ending lockdown

Worlds apart: Stars have been continuing to flaunt their ‘essential work’ trips while millions of Brits languish in never-ending lockdown 

Insisting the trip was for work she wrote, in all-caps: ‘I HAVE ARRIVED IN MEXICO.. SO I WANTED TO GET AHEAD OF ANY NEGATIVE STORIES TO MAKE IT CLEAR, THIS IS FIRST & FOREMOST A WORK RELATED TRIP.

‘SOME OPPORTUNITIES HAVE PRESENTED THEMSELVES, THAT I FELT I COULD NOT TURN DOWN & SO AFTER FULLY CONSIDERING THE LATEST GOVERNMENT GUIDELINES. I DECIDED TO TRAVEL.’ 

Chloe added she would be quarantining at her home in Essex as soon as she returns from the trip.  

Loopholes? Celebrities and influencers have been flocking to Mexico's bars and beaches as it establishes itself as the latest COVID getaway destination

Loopholes? Celebrities and influencers have been flocking to Mexico’s bars and beaches as it establishes itself as the latest COVID getaway destination

The trip comes as Tulum has been branded ‘the new Dubai’ after influencers’ face Middle East haunt was slapped with a travel ban. 

Stars have been continuing to flaunt their ‘essential work’ trips while millions of Brits languish in never-ending lockdown 

Celebrities and influencers have been flocking to Mexico’s bars and beaches as it establishes itself as the latest COVID getaway destination.

The country, which is not yet on the UK’s travel red-list, appears to be the new destination of choice for global jet-setters and could rocket in popularity after travel from influencer magnet Dubai was banned on Friday.

Popstar Dua Lipa, and model Lottie Moss are among those that have been pictured in the Central American country in recent weeks.

The show must go on: Partying up a storm: Chloe Sims (pictured) shared footage of herself partying up a storm on her sun-kissed 'essential work' trip to popular Mexican resort Tulum on Saturday night

We like to party: The pair continued to enjoy their sun-kissed 'essential work' trip to the popular Mexican resort

The show must go on: She is away with her cousin Chloe Sims, left, who shared footage of herself partying up a storm with Frankie, right, on Saturday night

Travel abroad is now banned from the UK without a legally permitted reason, Home Secretary Priti Patel announced on Wednesday, as she criticised influencers for ‘showing off in sunny parts of the world’.

While not on the UK’s travel red-list, Mexico has been one of world’s counties hardest hit by the coronavirus, with Tuesday seeing a total of 159,564 deaths.  

Travelling abroad has been banned from the UK unless an individual has been legally permitted to do so, with the Government explicitly saying that ‘travel abroad for holidays and other leisure purposes’ is illegal.

In addition, people coming from countries on the UK’s ‘red-list’ have been banned from entry, except for British and Irish nationals who are required to self-isolate in government-provided accommodation  for 10 days upon their return.

From 13:00 on Friday, the United Arab Emirates was added to the list, meaning anyone in Dubai would have to quarantine on their return to the UK, with Home Secretary Priti Patel criticised those who have been holidaying in the sun when they have been told to stay at home.

They're not the only ones: Earlier this month, superstar British singer Dua Lipa (right) shared a pictured to her 60 million Instagram followers of her with a group of friends reportedly in Mexico, despite the UK travel ban

They’re not the only ones: Earlier this month, superstar British singer Dua Lipa (right) shared a pictured to her 60 million Instagram followers of her with a group of friends reportedly in Mexico, despite the UK travel ban