Town centres are recovering from the lockdown faster than big cities, research reveals


Britain’s town centres are recovering from the coronavirus lockdown much faster than big cities, new research has revealed.  

Data released today found the average number of people out and about in the UK’s  largest towns and cities was just 22 per cent of pre-lockdown levels in the last week of May.

But footfall was much higher in towns compared to cities, with activity levels in Aldershot, Hampshire at 57 per cent of numbers seen before draconian measures were announced in March.

This compares to much lower figures in Leeds, Liverpool and Manchester – all of which were found to be at just 16 per cent of pre-coronavirus numbers. 

In Cardiff, the quietest city for footfall, the figure was 11 per cent. 

In Aldershot, Hampshire (pictured before lockdown) footfall recorded by Centre for Cities was at 57 per cent of numbers seen before lockdown measures were announced in March

Data also found that in Aldershot, which had the heaviest levels of footfall, 20 per cent less people in the town centre were coming from outside the area than before lockdown

Data also found that in Aldershot, which had the heaviest levels of footfall, 20 per cent less people in the town centre were coming from outside the area than before lockdown

Which towns and cities are recovering from lockdown the fastest?

Data recorded by think tank Centre for Cities on its High Streets Recovery tracker uses anonymises mobile phone data to reveal how quickly Britain’s towns and cities are returning to pre-lockdown activity levels.

The figures for the last week of May are compared to footfall before the crisis.  

1. Aldershot – 57 per cent

2. Southend – 53 per cent

3. Basildon – 49 per cent

4. Worthing – 48 per cent

5. Blackpool – 47 per cent

6 to 8. Birkenhead, Mansfield, Slough – 45 per cent 

9. Blackburn – 43 per cent

10. Burnley – 42 per cent

The research was compiled by Centre for Cities on its High Streets Recovery tracker, which uses anonymised mobile phone data to illustrate how Britain’s high streets are easing from lockdown.

Though the data shows all 63 cities and towns analysed saw a sharp drop in footfall as a result of the pandemic, it clearly reveals some areas are seeing activity return more quickly than others.

It comes as Business Secretary Alok Sharma yesterday confirmed that all non-essential retailers will be allowed to lift their shutters on June 15 as expected. 

The Government has, however, refused to budge from the two metre social distancing rule businesses are saying is killing their recovery. 

The fastest-recovering areas in Britain include Southend and Basildon in Essex, which saw levels at 53 per cent and 49 per cent of pre-crisis footfall respectively. 

Others recovering quickly include Worthing in West Sussex, at 48 per cent, Blackpool at 47 per cent and Birkenhead, Mansfield and Slough which all recorded average footfall at 45 per cent of normal levels. 

In contrast, London saw the sixth lowest activity levels in the last week of May compared to pre-lockdown levels, recording just 15 per cent.

Edinburgh, Glasgow and Birmingham were also at the lower end of the scale, with footfall at 13 per cent and 14 per cent of the norm respectively.  

In Cardiff, the quietest city for footfall, movement in the centre was 11 per cent of previous levels

In Cardiff, the quietest city for footfall, movement in the centre was 11 per cent of previous levels

Cardiff has also seen a dramatic change in origin of visitors since lockdown, with only 38 per cent now coming from outside the city compared to 70 per cent before the pandemic

Cardiff has also seen a dramatic change in origin of visitors since lockdown, with only 38 per cent now coming from outside the city compared to 70 per cent before the pandemic

Data also found that in Aldershot, which had the heaviest levels of footfall, 20 per cent less people in the town centre were coming from outside the area than before lockdown.

Instead, those out and about were largely starting their journey inside the town centre itself. Another 31 per cent were arriving from the town’s suburbs. 

Cardiff has also seen a dramatic change in origin of visitors since lockdown, with only 38 per cent now coming from outside the city compared to 70 per cent before the pandemic. 

Almost half of those in the city centre now come from the suburbs, compared to 28 per cent before the lockdown was enforced in March.

In London, only 17 per cent of visitors are now arriving in the city from outside the capital, compared to 55 per cent before lockdown. 

London saw the sixth lowest activity levels in the last week of May compared to pre-lockdown levels, recording just 15 per cent

London saw the sixth lowest activity levels in the last week of May compared to pre-lockdown levels, recording just 15 per cent

The fastest-recovering areas in Britain include Southend in Essex, which saw levels at 53 per cent of pre-crisis footfall

The fastest-recovering areas in Britain include Southend in Essex, which saw levels at 53 per cent of pre-crisis footfall

In London (pictured, Oxford Street in April), only 17 per cent of visitors are now arriving in the city from outside the capital, compared to 55 per cent before lockdown

In London (pictured, Oxford Street in April), only 17 per cent of visitors are now arriving in the city from outside the capital, compared to 55 per cent before lockdown 

Instead, 54 per cent of visitors are from the suburbs and 29 per cent are arriving from within the city centre itself. 

The capital has also seen a dramatic fall in the number of workers travelling from outside the city, with only 12 per cent recorded in the last week of May compared to 48 per cent before lockdown. 

Almost half of those working in the city are now coming from within the capital itself, with 43 per cent travelling in from the suburbs.

Which towns and cities are recovering from lockdown the slowest? 

Figures compiled by think tank Centre for Cities on its High Streets Recovery tracker compares footfall data for the last week of May to pre-lockdown levels.

1. Cardiff – 11 per cent

2. Edinburgh – 13 per cent

3 to 5. Oxford, Glasgow, Birmingham – 14 per cent

6. London – 15 per cent

7 to 9. Leeds, Manchester, Liverpool – 16 per cent

10. Norwich – 18 per cent

Andrew Carter, chief executive at the Centre for Cities, told the Mirror: ‘While every part of the UK has seen the effects of Covid-19, its economic consequences are being felt very differently across the country. This early indication suggests that many of our biggest cities – where millions of people live and work – may struggle to get back on their feet.

‘If high street footfall does not increase as lockdown eases then it could put many city centre jobs at risk as the furlough scheme is phased out.

‘The Government should consider ways to boost demand on the high streets once they reopen – VAT cuts and cuts to alcohol duty are one way to support retailers and pubs.’ 

It comes as data from TomTom yesterday suggested Britons appear to be heading out less despite the coronavirus lockdown rules being eased, with traffic congestion down during rush hour and fewer people going out to do shopping.    

Figures from TomTom showed congestion levels in the capital were at 20 per cent at 7am on Monday, down from 21 per cent at the same time the previous week – and then at 21 per cent at 8am, down from 22 per cent. 

Meanwhile, Apple’s mobility index based on its Maps app has found fewer people in London were requesting directions for driving, public transport and walking in the first week of June compared to the last of May. 

And footfall data from Springboard showed an 11 per cent fall in people going out to shop on Monday compared to the previous week, with numbers also down for every day back to and including June 3. 

Part of the reason behind this could be people less inclined to go out due to the poorer weather, which has turned much cooler and wetter since Britain was enjoying highs of up to 82F (28C) in the days up to June 2. 

But experts also pointed out that fewer people are shopping because some retail workers who have been on furlough are now being brought back in to help with planning ahead of non-essential stores reopening on June 15.